Twitter Experiments May Indicate Change Ahead [PODCAST]

The Small Business Marketing Report
The Small Business Marketing Report

This is Episode 22 of The Small Business Marketing Report Podcast

Your business can only continue so long making a loss before you need to do something about it. For Twitter that time is very fast approaching, as investors look to get their pay back.

Running at a loss of $65 million in the 3 months up to September, but with rising turnover and an active user base in excess of 230 million, the impending IPO should satisfy them.

But what does this mean for the platform and those that use it for business?

One thing is certain if Facebook is anything to go by, the free ride may be nearing its end, and more advertising is sure to appear.

In this episode of The Small Business Marketing Report podcast, Sean and Robert highlight some of the subtle changes that have happened to Twitter recently, and how they may impact your business.

Here are some of the key points from the discussion and links to resources mentioned in the show:

  • Twitter is looking to raise $1 billion in its IPO, which would value it at about $11 billion. That’s 70 million shares at $17-$20 per share.
  • Twitter shares are likely to begin trading on the 7th November.
  • Twitter ended September with 232 million active users, up from 218 million in June.
  • Twitter claims 15m active users in the UK.

MagicRecs
Follow this Twitter experiment to receive instant, personalised recommendations for users and content via direct message.

EventParrot
Follow this Twitter experiment to receive direct messages that help you keep up with what’s happening in the world.

Twitter Tip
Stemming the flow of information with Twitter Lists

Twitter TV
Insights on using Twitter for TV producers

Business Book
Hatching Twitter: A True Story of Money, Power, Friendship, and Betrayal

Subscribe to this podcast via iTunes & if you like it we’d be grateful if you could leave a review.

Talking Twitter Trends with #Bizitalk Founder Adrian Llewellyn-Jones [PODCAST]

The Small Business Marketing Report
The Small Business Marketing Report

This is Episode 18 of The Small Business Marketing Report a bi-weekly audio podcast co-hosted by myself, Sean, and Robert Tyson of the Tyson Report. In each episode we look at the challenges facing small business and startups in the world of online marketing and social media.

This week on The Small Business Marketing Report we interview Adrian Llewellyn-Jones a serial entrepreneur who has done just that with his new venture #Bizitalk. Adrian explains the ideas behind his business model, a bit about entrepreneurship as well as providing some ideas on how to leverage Twitter to your advantage.

You can follow this show on the Small Business Marketing Report Google+ Page.

If you have a subject you would like us to cover or any feedback ont he show please leave a comment below. If you enjoy the podcast you can subscribe via iTunes and we’d be grateful if you could leave a review.

You can also find us on the Stitcher & Blackberry networks:

Stitcher Smart Radio
Stitcher Smart Radio
blackberry podcast
blackberry podcast

It’s Twitter Time [PODCAST]

The Small Business Marketing Report
The Small Business Marketing Report

This is Episode 4 of The Small Business Marketing Report a bi-weekly audio podcast co-hosted by myself, Sean, and Robert Tyson of the Tyson Report. In each episode we look at the challenges facing small business and startups in the world of online marketing and social media.

This week we have a Twitter special. With over 200 million active users and 340 million Tweets per day Twitter is gradually becoming part of our everyday lives. Whether we use Twitter or not it is mention on TV and in newspapers continually, not just stories about the platform itself but also as a promotional vehicle for the media.

If it is so popular how can small business take advantage of its popularity and leverage it for themselves? We cover this and more in this episode. We also cover the all important question of Return on Investment(ROI).

So join us to find out how your business can benefit from a Tweet or two. You can also follow the podcast on the new Small Business Marketing Report Google+ Page.

If you have a subject you would like us to cover or any feedback ont he show please leave a comment below. If you enjoy the podcast you can subscribe via iTunes and we’d be grateful if you could leave a review.

You can also find us on the Stitcher & Blackberry networks:

Stitcher Smart Radio
Stitcher Smart Radio

 
blackberry podcast
blackberry podcast

Thank you to Peter Clitheroe of the Suffolk and Cool podcast for producing the intro and outro. If you’re into music I would definitely recommend checking out the Suffolk and Cool podcast which has been running for 7 years.