Getting Started With Twitter Ads [PODCAST]

The Small Business Marketing Report

Episode 49 of The Small Business Marketing Report Podcast

Sean & Robert discuss some of the ways you can use Twitter Ads to reach your audience and make your social media marketing more effective.

We always tend to look at Twitter as the marketing channel that business can leverage for free. But with the vast amount of content now being distributed through Twitter it’s becoming tougher to get noticed.

Sometimes it may be more effective to set a budget and use the targeting features that Twitter has to offer with its paid advertising tools.

Listen in to the show, and if you have any questions then please feel free to comment on our Google+ page.

Subscribe to this podcast via iTunes & if you like it we’d be grateful if you could leave a review.

A Measurable ROI From Social Media With Facebook Ads [PODCAST]

The Small Business Marketing Report

Episode 48 of The Small Business Marketing Report Podcast

With organic reach on Facebook declining at a rapid rate is it still worth spending time on the platform? We think so, but with a different focus.

Stop trying to do Facebook for free. Instead, leverage Facebooks’ unique user data and produce highly targeted ads to drive traffic to your website.

Sean & Robert discuss how they use Facebook ads to generate sales and leads. And how you can do the same.

Robert has a great guide to Facebook Ads and these tips from Simple Measured can help ensure your updates deliver the return you’re expecting.

Listen in to the show, and if you have any questions then please feel free to comment on our Google+ page.

Subscribe to this podcast via iTunes & if you like it we’d be grateful if you could leave a review.

Is Your Business Ready For The Mobile Web? [PODCAST]

The Small Business Marketing Report

Episode 47 of The Small Business Marketing Report Podcast

According to StatCounter mobile web use has grown by 67% in the last 12 months worldwide. Where PCs are still popular for web browsing mobiles share has grown from 17.1% to 28.5%. In some countries like India mobile usage now dwarfs desktop web access taking a 70% share.

But do businesses need to be concerned?

In this episode Sean & Robert discuss the impact of mobile devices in the online world.

Listen in to the show, and if you have any questions then please feel free to comment on our Google+ page.

Subscribe to this podcast via iTunes & if you like it we’d be grateful if you could leave a review.