Month: April 2017

In this week’s podcast, we chat with Mark Samms, co-founder of Ninja Outreach.

Ninja Outreach is a blogger and influencer outreach platform, which allows you to manage your campaign from end to end.

With influencer marketing taking off and SEOs in constant need of quality links, outreach is more important than ever. As any marketer will tell you, however, it can also be one of the most challenging aspects of the job, with finding, qualifying, reaching out and following up on prospects often extremely time-consuming.

In the podcast, Mark provides some crucial insight into the art of running a professional outreach campaign.

So listen in and as always if you have any questions you can get in touch via Twitter @SeanClark.

Subscribe to this podcast via iTunes & if you like it we’d be grateful if you could leave a review.

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In previous podcast episodes, we have focussed on starting out with search engine optimisation. But what if you have been doing this for some time? How can you improve rankings and the number of visitors to your website without producing more and more content?

Whilst we would never advocate putting a stop to your content production once you have it underway. There does come a time when you need to review past efforts and possibly improve on what you have already done.

In this episode, we look at how you can use Google’s Search Console to identify content that may already be appearing in search but not necessarily delivering that valuable web traffic.

News

• Cross-device tracking functionality is coming to remarketing in Google Analytics from 15th May, allowing for more accurate marketing attribution.
• A free option is now available for Facebook Workplace, their enterprise collaboration tool.
• Facebook announce 5 million businesses advertisers every month.

SEO Tools Mentioned in the Show

• Google Search Console

So listen in and as always if you have any questions you can get in touch via Twitter @SeanClark.

Subscribe to this podcast via iTunes & if you like it we’d be grateful if you could leave a review.

Podcast: Play in new window | Download